8 ecommerce KPIs that will unlock a full funnel strategy Track and optimize these eight metrics to increase sales and profitability. average order value | bounce rate | conversion rate | kpis | marketing funnel | metrics | ratings and reviews | revenue | session duration | sessions | strategy | transactions Read more
5 tips for brands to improve their Average Order Value By the end of 2023, ecommerce spend in the US is expected to reach more than $1 trillion, with our average order value | consumers | conversion rate | ecommerce | online shopping | revenue | sales | strategy | transactions Read more
Optimizing your paid search strategy with consumer insights Paid search is still a useful customer acquisition channel, learn how you can optimize your strategy to get the biggest returns on investment. conversion rate | digital marketing | ecommerce | marketing funnel | revenue | sessions | strategy Read more
The global consumer trends to look out for in 2022 With new consumer habits developing over the pandemic and e-commerce sales increasing brands need to adapt their business to changing behaviors. consumer | ecommerce | revenue | strategy | transactions | trends Read more
What can CPG brands learn from digitally-native brands? Find out what CPG companies can learn from digitally-native brands as they begin embracing direct-to-consumer e-commerce models. consumer goods | CPG | d2c | digital native brands | direct-to-consumer | strategy Read more
A beginner’s guide to measuring and improving ecommerce conversion rate Optimizing your ecommerce conversion rate is the most efficient way to increase revenue and profitability. bounce rate | conversion rate | conversions | marketing funnel | sessions | strategy Read more
