PPC Benchmarks: The secret weapon for digital marketers and analysts
Improve your paid marketing strategy efficiently and intelligently by comparing against the industry. Analyze your paid marketing performance and optimize your ad spend based on transactional insights.
Benchmark the performance of your Google Ads campaigns in unprecedented detail. Compare your campaigns across device, network, location, industry or demographic for virtually any metric – CTR, CPC, Ad Spend, CVR and Transactions.
Anticipate Seasonal Trends
Stay ahead of changing consumer behavior and seasonal trends. Compare CPM, CPC and ad spend trends by industry, country or device, in order to uncover consumer trends in real-time and see when other advertisers spend more on their campaigns.
Optimize your campaigns for revenue, not clicks
Understand where your paid marketing campaigns are successful and where to improve. With our ROAS benchmarks, you can optimize your Google Shopping and Paid Search campaigns based on real data from millions of transactions.
Identify new profitable audiences
Increase your market share by discovering new audiences. Take a look at your industry’s target audiences and who drives revenue for competitors. Expand your reach by analyzing demographics, affinity segments or market interest.
Focus on channels that drive revenue
See which channels bring the highest revenue to your industry. Use insights driven directly from your target audience and competitors. Adjust your media spend to specifically reach your marketing goals and gain your audiences’ attention
It’s time to supercharge your PPC campaigns with peekd Benchmarking